Amy Myers MD needed to refresh its social media presence to support a new brand direction. The goal was to create a cohesive, modern visual system that could clearly communicate trust, expertise, and wellness-focused education across social platforms.

The challenge was to design a scalable social framework that maintained credibility while allowing for consistent, engaging day-to-day content.

The Solution

We created a complete social media design system aligned with the updated brand identity. Our work included:

• Design of reusable templates for social posts and stories

• Curated feed design to establish a consistent visual rhythm

• Link-in-bio design focused on clarity and user navigation

• Instagram highlight covers to organize content and key topics

• A modular system that simplified ongoing content creation

Each element was designed to work together to create a polished, recognizable social presence.

Outcomes

• A cohesive and professional social feed aligned with the new brand identity

• A scalable system that streamlined content production

• Improved clarity and consistency across Instagram touchpoints

• A strong visual foundation to support future campaigns and growth